Slashed pricing

Development costs have shrunk by a factor of ten.

The lion's share of website development costs has always been occupied by the time-intensive development process. That aspect has now been reduced tenfold. Website budgets can now focus on planning, strategy, design, review, and testing. The most bloated part of the web development process has now been slashed.

Over thirty years of experience

Experience and expertise are still essential to web development projects.

If AI agents can completely develop a site (and design it, too), why would we need a partner like Holter Strategic in the first place?

It's a fair question. Frankly, if all you need is a very basic set of web pages, you probably don't.

But a series of web pages that any AI can assemble is not the same thing as a fully functioning website with search capability, form interactions, and other important SEO and AEO structures under the hood.

Understanding information design principles, user experience, content principles, and any number of functional aspects is an essential part of navigating a website project. Not to mention evaluating and confirming the output of anything generated by AI.

The good news is that website budgets can now focus on those elements of expertise. The bloated development aspect of website budgets has gone on an extreme diet.

Where the project costs go

From the first decisions to launch.

  1. 01

    Plan and prototype

    We work through information architecture, content relationships, functionality, and user experience, then review a grayscreen prototype together. These critical decisions still need to be led by experienced experts.

    Human expertise
  2. 02

    Develop the visual design

    Holter Strategic does offer similarly stripped-down pricing for visual design if the client is happy to have us steer an AI design process. However, getting from initial one-shot designs to something truly professional still takes expert design judgment. We also offer good old-fashioned branding with our experienced creative director when AI output is still inadequate.

    Design time
  3. 03

    Let the agents do the coding

    ÷10Coding cost

    This is where the price has dropped by a factor of ten. Coding has historically been the biggest cost of a custom site, depending on its size and complexity. Our agents build within our playbook and design standards while our experienced eyes review and steer the output.

  4. 04

    Test, review, and launch

    We test layouts, accessibility, functionality, forms, and redirects. We review the site with you, work through changes, set up content editing, and prepare for launch.

    Testing and review

Keep the site. Replace the platform.

Converting your existing site is even more affordable.

When you keep your content, structure, and design, there's little planning to do and no need for prototyping or redesign. The work is primarily development, testing, and review. And development is the part we've reduced by a factor of ten.

We replace the bloated WordPress backend with our agentic framework. You gain on-page editing through Simply Edit, custom-code flexibility, and the speed and security benefits of a site with fewer plugins.

Explore the agentic WordPress platform

Agency partners

You bring the client relationship and creative direction. We help with scoping and development, including questions that come up before you win the project.

Working directly with us

Bring your website and what needs to change. We'll help you make a plan. You don't need a technical brief.

Holter Strategic is your ongoing partner.

While agents will continue to perform much of your site's work, you still need someone driving the train. Holter Strategic is available to provide hosting support and implement new features and capabilities.

Clients can maintain their own content using Simply Edit or WordPress directly. Holter Strategic also offers retainers for unlimited content updates.

More about ongoing support

Let's look at your project.

We can help you decide whether to convert the site you have or begin a full redesign.

Discuss your project