
Conquering The Illusion of Communication
George Bernard Shaw once said that, “the single biggest problem in communicationis the illusion that it has taken place.” Developing a Website is complex, multifaceted,
George Bernard Shaw once said that, “the single biggest problem in communicationis the illusion that it has taken place.” Developing a Website is complex, multifaceted,
No matter how simple a website may be, their amazing capabilities are made possible by platforms built on extensive codebases. With millions of lines of
As technology matures, the burden of custom code increasingly shifts away from the end consumer. In the early days of the Internet, nearly every website was essentially a piece of custom software. Today, platforms like WordPress rely on vast code bases, but the costs of developing and maintaining that code have shifted from the customer to platform developers. The overhead cost of custom code is approaching near-zero as it transfers from the customer to product developers…
Maintaining a pipeline full of opportunities is essential for running a successful and profitable creative practice. The continual flow of work is vital to your
Farmers don’t till soil, plant seed, and fertilize their fields hoping that if they have enough luck they might get a crop. A harvest is
There are two distinct avenues you can follow in developing your creative practice. The most trafficked avenue is Hustle and Grind. But the more scenic,
An old friend of mine (I say old because it was a long time ago, and because he was old) once shared his exercise philosophy
Do you know what the biggest misconception is, among creatives, for marketing their own professional services? It’s confusing the kinds of marketing that they help
Sometimes when venture capital investors listen to pitches from a founder a product really wows the investors. They clearly see the value of the product.
When marketing your creative practice, your messaging must always be clear and to the point. That’s why PinPoint Positioning must be the foundation of all
Of all the channels where you can and should engage in marketing your creative service, social media is the most debated. Your own professional experience
Effective marketing necessitates organization, which in turn requires the implementation of systems and processes. It’s often noted that the creative mindset may not align with
“If the iron is blunt, and one does not sharpen the edge,he must use more strength,but wisdom helps
As technology matures, the burden of custom code increasingly shifts away from the end consumer. In the early
No matter how simple a website may be, their amazing capabilities are made possible by platforms built on